DEDEM was launched to combine my experiences. My ambition was to create beautiful products made by local craftsman, which would receive international appreciation. This is a continuous process and inspiration and ideas come from everywhere. Where ever I go I catch some pictures in my mind, they will become the design material of DEDEM creations, a pavement in Seville, an exotic fruit, a small detail of New York building, a piece of horse tack, the leaves in a park...
Playful, experiments with traditional handicrafts, visual discoveries, the spontaneous meetings and discussions with people are a great joy and source creations made out of love, respect, complicity, harmony which are the natural strength.